Reego’s philosophy ‘IS DENIM ’ is reflected
in our focus on denim craftsmanship and constant innovation.
LESS IS BETTER
The Laser Wash is an extraordinary treatment, which had allowed them not only to create unique jeans, but also to create a new concept, ‘contemporary vintage,’ bringing together history with technology.
We have also promoted the inherent beauty of denim by creating washes and treatments that bring out its unique characteristics and qualities. Today’s sophisticated washings palette represents a full life-story, from raw, unwashed denim through deep indigo dyed to extreme bleached, with treatments adding multiple gradations of wear to create distinctive, textured garments with soul.
Within our Corporate Responsibility approach, we prioritize the social and environmental aspects of the manufacturing of our product. Because the biggest positive impact can be made here, we focus on the people involved and materials used in this manufacturing process. This does not mean, however, that we do not look into our own operations and behaviour to reduce our direct impact on the environment. From packing, shipping and storing our products; there are many things we do that have an effect on the environment. Consequently, to reduce our direct ecological impact we look into all steps involved in the process necessary to get our products to our customers.
Our suppliers play an important role in reaching our goal to make a strong product in a sustainable way. We are proud of the products we manufacture together with our suppliers and of the trustworthy and long-term relationships we have built up with them.